Speakers & Personal Brands
Brands built around a person.
Podcasters, keynote speakers and founders who are themselves the product. The discipline is no different from a restaurant or a hotel — a name, a mark, a system someone can actually run — except that here the brand has to survive being a person who talks for a living.
The flagship
Chisme Corporativo
A media brand about the things people at work only say off the record. One logotype and typographic system, episode key art built to change colour around its two hosts, and the stickers and merch that came with it.
A keynote, made into a brand
El Dinero Detrás del Balón — Maca Riva and Rosalaura López on the finances of the World Cup, sponsored by Viva Aerobus and brought about through Chisme Corporativo. We built the deck’s visual identity and editorial design, and the lower thirds and animation that carried it on screen. Three of the brands on this page, in one piece of work.
Also in personal brands
Platforms, podcasts and the people behind them.
Regina Cabal
Momlancers first — brand book, logotype and social system — then the bio, site and keynote materials behind a speaking career.
StoryTell-Her
A podcast identity built to change colour: one logotype in seven colourways, a gradient system, posters, stationery and merch.
Maca Riva
Logotype and graphic system, a presentation template she can run herself, stationery, stickers and motion — and, with Rosalaura López, the identity for El Dinero Detrás del Balón.
Rosalaura López
Two platforms under one voice — Mujeres en Ascenso and Mujeres Negociando — each with its own logotype and presentation system, and a share of El Dinero Detrás del Balón.
Yulene Galera
A logotype in four lockups, a monogram and a typographic system, drawn to sit as easily on a card as on a screen.
A personal brand has to hold up in a room, on a stage and in someone else’s feed. That is three different jobs for one mark.